Entrepreneur, ReVisioneer, Marketing Innovator and Brand Developer
I’ve been building brands for over 35 years. Last year I did something new. I built a boat. A Chesapeake 17 Sea Kayak by #CLCBoats, made of marine plywood, epoxy, fiberglass, and time. It took about three months and I learned a lot about woodworking along the way. I also learned that building a boat…
Read Morehttp://ababankmarketing.com/insights/hey-big-impact-small-word/ For more information, call 252.451.0060 or write to skip@carneyco.com
Read MoreLast Saturday, I jumped in the truck, turned on the radio, and there he was… the local DJ with the used car dealer urging me to “Come on down right now for free pizza, a chance to spin the wheel, and drive away in a certified preowned, like-new car with zero down and no interest……
Read MoreThe trade show. The bane of every manufacturer’s existence. Exhibits, travel, expensive dinners, sales meetings, more expensive dinners. To go or not to go. What will the competition do this year? There are thousands of articles detailing the finer points of show business. This one asks just one question? Why do you go? You can…
Read MoreYou know the stories of the great innovators. Amazon, Apple, Google are the superstar innovation companies of the day. Their stocks, their sales, their margins, their profits, and their brands all reflect the benefits of innovation. But what happens if you DON’T innovate? You wake up one day and you are closing 120 stores. You…
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